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Video campaign

Trdlokafe – Global video campaign

For our client Trdlokafe, we created a series of 2D animated videos for an awareness and performance campaign. We covered the entire design and production process, from developing the original script, to selecting and developing modern illustrations and dynamic motion animation, to complete delivery in five different languages.

In cooperation with agency Imfrontman
Ing. Věra Melkes
Ing. Věra Melkes Videoproduction leader

Perfect cooperation! Motionspace produced for our client Trdlokafé a series of animated videos in 5 languages and in addition to the main theme, they also created a series of dozens of advertising videos in all formats. Fine-tuning the initial creative went smoothly after several feedback sessions, and we enjoyed the process of creating it. Despite such a long term project and not exactly the fastest approval processes on our side, the completion of the project went smoothly and the studio delivered an additional language version of the video on top of that.

The attractive banner with animated characters immediately draws you into the action. We have adapted the design to Trdlokafe's corporate identity.

We also prepared a banner that communicated Trdlokafe's strengths - it was one of the few restaurants that managed to survive and grow during the coronavirus season. Appropriately chosen animations subtly reinforced the main message.

We tailored the visuals for the Facebook post, knowing that the core message needed to be communicated as quickly as possible on social media.

Explainer video - Trdlokafe

The flagship of the campaign is an explainer video that introduces the Trdlokafe franchise, its benefits and the possibilities of investing in this project. We also supported important information visually to increase memorability.

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