Offero – Online marketplace
We created a series of awareness videos, HTML5 banner ads and a creative strategy for global campaigns for online marketplace Offero. The client was trying to break into the market and needed to get noticed as quickly as possible. The advantage was a clearly defined visual identity that showed what was important in the campaign. The playful, almost YouTuber-like visual style is aimed at a target group of potential advertisers aged 18 to 45.
The IG stories format is designed to get the word out to the people it's aimed at – young and middle-aged people who like to shop online and are used to the benefits of mobile apps.
Branded promo video for a Facebook campaign that reveals one of the benefits of Offero - the ability to directly order a courier.
Explainer video
For the client, we created a 2D animated explainer video introducing the entire brand and the advantages this service provides over competing portals.
Design creative posts and carousel for Facebook and Instagram. A common visual language connects the various static and dynamic formats.
Set of RTB banners for acquisition campaign. Uniform colour scheme naturally increases brand memorability. We designed the visuals so that the products stand out as much as possible against the colourful background.